Box AI
2024
Remade
Box AI is an intelligent, generative suite integrated directly into the Box Content Cloud. By leveraging top-tier models from OpenAI, Anthropic, and Google, it allows enterprises to securely analyze and create content from their own data. For this short film, I developed an editorial aesthetic that weaves cinematic live-action with clean, modern typography and a minimal, shape-based visual language.
I was captivated by the idea of data manifesting as a versatile, shifting orb—using various textures to represent the fluidity of information. As a subtle nod to the brand’s identity, I introduced sharp, geometric cubes at pivotal moments in the film.
Below the storyboards, I’ve included my exploratory frames that track the evolution of this look. While the client eventually pivoted to a different direction produced by Remade, these frames represent my vision for a sophisticated, “data-first” narrative.
