WSJ + Google
2023
Remade
I recently reunited with the Remade for another high-profile collaboration between The Wall Street Journal and SAP. As the world’s leading provider of enterprise resource planning (ERP) software, SAP is the digital backbone for 98 of the world’s 100 largest companies. To represent a corporation that manages everything from global supply chains to HR for the world's biggest brands, we needed a visual language that felt both expansive and incredibly organized.
While we maintained our established collage-style voice, I pivoted toward a cleaner, more structured graphic approach for this series. Given the sheer amount of information we needed to convey, I developed a strategic, template-driven layout. This allowed us to maintain a “bold and exciting” consistency across three separate films, while simple, rhythmic animations brought the static collage elements to life. The result is a trio of explainers that distill SAP’s massive ecosystem into a clear, compelling narrative for their global clientele.
